mercury_news

The Mercury News has taken a turn for the… well that’s for you to decide.

As popularity for The Mercury News takes a dive and newspapers grasp for any rope that can pull them out of the hole that is a dying trend, articles like the recent one on Puberty become a new twist to keep you interested.

During 2009, the Mercury News will publish
a story each month about the events that make each life extraordinary.
This month: A group of Silicon Valley tweenagers hit puberty, and puberty hits back.

Maybe the Merc is working the bugs out or maybe this was a perfect ploy but the two most visible headlines being “Mortgage Rates Plummet” and “Puberty” send quite the an interesting signal.  I’m not 100% sure which to read first!  It’s all just so exciting.

However, newspapers are reaching a point where a change has to be made in content and how it is distributed.  Personally, I happen to read articles from the newspaper when presented via my personal circle of internet media sites I follow or happen upon.  Usually this happens by viewing the Yahoo! newspaper consortium articles I see first on my Internet Explorer homepage or when I read Inside San Jose.

But will these “real” issue articles be what brings people back to reading a physical newspaper?  We’ll see! What are your thoughts?


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